For our music video, we had to create audience research to understand who our target audience would be and whether they would enjoy our music video. In doing so, we created some questions which we asked a variety of people in order to know what they think about music and music videos.
Our questions were:
- What makes an artist memorable?
- What music genres do you listen to?
- Do you watch music videos?
- Why do you watch music videos?
- How? What platforms do you use to watch music videos?
- What is your favourite music video? Why?
This is our survey asking questions which would come in handy for our music video preparation. This would create a variety of different audiences which would be effective for we could understand exactly the age and whether our answers would differ from our audience research vox pop.
We also took some screengrabs of our survey to show the process of creating a survey and our different ways of collecting results.
These are the results of our survey.
We also created a video on audience research, of a variety of people to see who our target audience would be and whether they would watch our music video. These were the results.
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